Bath Time

Bobby Bear's Annual, 1949, thanks to Tania Covo

May Byron, Cecil Aldin’s merry party, 1913

M. Belyaeva, The wolf and the goat, thanks to Ban Galbasi

 Leonard Weisgard, The clean pig, 1952

Franciszka Themerson, 1946, via Garaż ilustracji książkowych, thanks to ela

Jean de Brunhoff, Babar, 1931

James Marshall, George and Martha, 1997

 Elisabeth Brozowska, Isidore L'Hippopotame, 1969, thanks to illustration s'il vous plaît

Raymond Savignac, 1949

Alain Grée, thanks to mimi the minx

swig

WildLifePrints

puikeprent

Gahan Wilson, 2004


Follow this link to see who else is in the bathtub...

Mad Men & Crazy Critters - Wild Spirits

 Armando Testa, maquette for Martini


Animals and alcohol have a long history together in advertising, 
I suppose they make our addictions look more harmless?

Anonymous

Ramon Casas, 1900 

 thanks to Art & Vintage

Albert Weisgerber, 1913 

Robert Wolff, 1920

G. Piana, 1927

Albert Dorfinant

Dr. Seuss, 1937

D'après d'Ormellas, 1937, thanks to Ωméga

John Gilroy, 1936-38

Frans Mettes, thanks to Vintage Advertising and Poster Art

Raymond Savignac, 1950

Find more examples here

Le Coq Gaulois

Giorgio Kienerk, Cocorico cover, 1901

One of the most ancient symbols of France, and definitely my favorite.

Théophile Steinlen, Cocorico cover, 1899

Marcello Nizzoli, 1930

Encyclopédie Hachette, thanks to Agence Eureka

d'après Dan Bar, 1950

Donald Brun, Gauloises, 1957

Raymond Savignac, France comes to Texas, 1957

Robert Rodrigue, 1959, thanks to Pignouf

Andy Smith

Alain Carrier

Paul Bommer

May Angeli, Oskar le Coq

Mad Men and Crazy Critters, 3rd episode – La Révolution Savignac

The Poster bears the same relation to the fine arts as freestyle wrestling does to good manners.  

Savignac

Most of Animalarium's visitors are likely already familiar with Raymond Savignac (1907-2002), 

one of the most celebrated French poster artists of the past century. He is also one of my favorites, 

thanks to the graceful spontaneity, cleverness and gentle humor of his works. Savignac left school 

at 15 and went to work as a draftsman and commercial artist. He started designing posters in 1935 

under the direction of the great Cassandre, and in the next ten years developed his own unique style. 

Fame arrived in 1949, thanks to Savignac's collaboration and exposition with Bernard Villemot, 

and to his famous design for Monsavon milk soap.

Cinzano and Quinzaine de la laine, 1951.

Sommeil = Equilibre and DOP journées des enfants propres, 1953.

Savignac viewed commercial art as "optimism at its most absurd", and "the creation of a fleeting image 

which people will not forget". He was very successful at putting these ideas into practice, and his 

trademark style based on bold, surprising, happy and colorful illustrations was much appreciated. 

During his long and prolific career, he designed over six hundred advertising posters for companies 

like Air France, Olivetti, Piaggio, Renault and Perrier.

Tricotez Pingouin, 1958, and Renault 4CV, 4 places, 1959.

Tintin Orange, 1962, and Omo enrichi, 1963.

Savignac spent the last 23 years of his life in Trouville, a small resort town on the coast of Normandy, 

and created numerous posters for local events. These late works are still as fresh, bright and cheerful as ever,

 showing no sign that he was in his eighties and saw himself as "an old brontosaurus who does a job that 

no longer exists for a species that's well on its way to extintion" (from an interview with Le Monde, 1986).

La Fête, 1977, Galerie Delorme, 1990, and Championnats d'orthographe, 1992.

Today Trouville displays his works in the Montebello Museum, on a beachfront walk dedicated to him, 

and on wall murals around town. The ever ironic Savignac had called the art world's celebration 

of his commercial work "nonsensical", and told Le Monde that he would have never created 

advertising posters, had he known that people would regard them as high art. 

The illustrated book Savignac s'affiche was published in France in 2008.